Going big: Nutritional Growth Solutions executes Asia Pacific strategy with initial rollout of Kiwi-made products
Health & Biotech
Health & Biotech
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Nutritional Growth Solutions has dispatched its first shipment of New Zealand produced Healthy Heights® Grow Daily 3+ to China and Australia, a key milestone in executing its Asia Pacific rollout strategy.
Pediatric nutritional products provider Nutritional Growth Solutions (ASX:NGS), has sent its first shipment of New Zealand manufactured Healthy Heights® Grow Daily 3+ product straight out of manufacturing partner NIG Nutritionals’ warehouse.
The initial 15,000-unit production is being dispatched in five separate shipments to Australia and China to fulfill growing demand with Chemist Warehouse in China, UltraHealth and Australia Sunshine.
The shipments will see NGS’ scientifically formulated and clinically proven Healthy Heights® Grow Daily 3+ product stocked through popular ecommerce platforms Alibaba Tmall, JD.com, Tik Tok, Lazada, Shopee, Koala and Little Red Book, as well as on shelves in Chemist Warehouse stores in China.
Distributors will begin receiving stock next week with sell-through commencing in late April 2022.
The shipments mark a key milestone for Nutritional Growth Solutions in executing its Asia Pacific rollout strategy and increasing sales in what it considers a highly attractive market.
Nutritional Growth Solutions’ CEO and Managing Director Liron Fendell said ensuring children around the world have access to high-quality, nutritional products that support growth development is at the forefront of the company’s operations.
“The shipment of the first production run of our New Zealand manufactured Healthy Heights® plays a large part in helping us reach this goal,” Fendell said.
“Parents and children in China and Southeast Asia will now have increased access to our clinically proven products that have been developed by pediatric doctors and formulated with the highest quality New Zealand whey protein.
Fendell said New Zealand is globally renowned for producing quality dairy and is held in the highest regard by parents in China and Asia.
“Manufacturing in New Zealand also provides us with a simpler, faster and more cost-effective supply chain,” she said.
“Our partner, NIG Nutritionals, has the capacity to produce up to 10 million units per year, allowing us to increase order volumes as required as we continue to execute our growth strategy in the region.”
This article was developed in collaboration with Nutritional Growth Solutions, a Stockhead advertiser at the time of publishing.
This article does not constitute financial product advice. You should consider obtaining independent advice before making any financial decisions.