‘Imagine the smell’: Reality star who made $200k selling farts in jars pivots to NFTs
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Recently, American YouTuber and TikTokker Stephanie Matto made headlines just about everywhere after reportedly raising US$200k selling her farts in mason jars online. And now she’s attempting to harness the wind that is NFTs (non-fungible tokens).
Matto, who first made a name for herself in the US on a show called 90 Day Fiancé, was reportedly in danger of being hospitalised after a doctor told her that her wind-breaking career choice was taking a toll on her body. (Although this Input.com article suggests that might actually be nothing but PR guff.)
While doubt perhaps lingers around the validity of that part of the story, the official line is that the fartrepreneur’s colonic health concern was one of the reasons that helped push her in the direction of an NFT version of her flatulence-themed project.
I wanted a fart NFT but these gas prices, you gotta be shitting me.
— Poet (@akaPoet) January 11, 2022
Matto’s fartjarsnft.com enterprise launched last week as a “generative NFT” collection. The project’s website touts the NFTs’ utilities, which include access to Steph via a Discord channel and her “Girlboss” mentor program, a possibility of having a 30-minute Zoom chat with the gas-garnering star and, um, profile-pic usage for your Twitter account or whatever.
With 5,000 “Fart Jars” available for minting, each one costs 0.05 Ethereum (ETH), which is about US$155 at the time of writing.
“Imagine the smell”, reads the website. ‘Nuff said? Wait, here’s a bit more from Stephanie herself:
“For as long as I can remember, it has been assumed that girls don’t poop and girls most certainly don’t fart. Today, we are changing the narrative on what women can and can’t do, and on what women should and shouldn’t do…
“Fart Jars are all about taking ownership of your body, your inner worth, with an added whiff of creative genius! Making a statement and an impact is not about pushing a fart – it’s about pushing yourself to do anything you set your mind to.”
Meanwhile, if you think all this NFT stuff is just a bunch of hot air, here’s something that may (or may not) blow you away…
OpenSea, which is the leading NFT marketplace, appears set to break its own record for monthly trading volume on Ethereum, despite the recent overall crypto market dippage.
As it stands, OpenSea has registered more than US$2.1 billion in trading volume of NFTs for January, and we’re only about a third of the way in. August 2021 was the most successful month on record for the marketplace, reaching nearly US$3.5 billion in trading volume.
Sales are being led by the PhantaBear, Bored Ape Yacht Club and Doodles NFT collections.
— APE_G4NG (@ape_g4ng) December 31, 2021
Just before the new year kicked in, rapper Eminem joined the Bored Ape Yacht Club, purchasing one of the NFT apes on the OpenSea platform for 123.45 ETH, about US$462,000 at the time (although currently about US$383,900).