333D makes Bitcoin treasury move ahead of Bitcoin Asia

Pic: Getty Images
- 333D has made its first Bitcoin purchase: 2.018 BTC at $183,570 AUD each
- Directors are heading to the Bitcoin Asia 2025 conference to meet global digital asset leaders
- Company trades at 5.3x mNAV, positioning it as an undervalued Bitcoin proxy
Special Report: Bitcoin has stormed back into global headlines, climbing strongly over the past 12 months and once again asserting itself as the world’s best-performing major asset. Against that backdrop, 333D has wasted no time making its mark.
The company’s newly minted Bitcoin Treasury Management Policy is designed to channel all excess cash into Bitcoin as a strategic reserve asset.
The first step has already been taken – a purchase of 2.018 BTC worth $370,500 AUD at an average price of $183,570.
This bold pivot aligns 333D with a growing number of global companies that see Bitcoin not as speculation, but as a long-term store of value. Very few ASX-listed companies have adopted a formal Bitcoin treasury strategy, putting 333D (ASX:T3D) in rare company for local investors seeking exposure to the digital asset.
“Bitcoin is the strongest performing asset of the past decade. We believe holding it on our balance sheet positions 333D for long-term upside while sending a clear signal to the market that we are serious about digital assets,” said T3D’s managing director John Conidi.
Why investors are watching
Currently, 333D trades at 5.3 times its market net asset value (mNAV) compared to its underlying Bitcoin exposure. That premium reflects investor enthusiasm for its Bitcoin shift and the potential gains from further acquisitions.
For speculative investors, 333D provides a rare chance to gain ASX-listed exposure to Bitcoin while also benefiting from the growth of its digital asset management and healthcare technology businesses.
“This is an inflection point for 333D. Our Bitcoin strategy complements our existing business and offers investors a unique dual exposure: growth in digital assets and leverage to Bitcoin’s trajectory,” said Conidi.
Catalyst in sight: Bitcoin Asia 2025
The next major milestone for 333D is just days away: the Bitcoin Asia 2025 conference in Hong Kong (August 28-29), where the company’s directors are set to meet with global Bitcoin advocates and digital asset leaders.
The event is one of the top gatherings for the crypto scene globally, and 333D’s involvement will effectively put it on the radar for potential partners, investors and international media.
The outlook
With the Bitcoin treasury pivot now in progress and a major global conference appearance upcoming, 333D is quickly emerging as one of the most fascinating microcap stories on the ASX.
At current prices, 333D’s Bitcoin position is modest. But if Bitcoin were to climb another 50% – as many market watchers speculate could happen – the impact on its balance sheet and investor sentiment could be significant.
“This is just the start. We aim to build a significant Bitcoin stake over time while expanding our digital asset business. For investors, 333D is now both a growth stock and a Bitcoin play,” Conidi said.
This article was developed in collaboration with 333D Limited, a Stockhead advertiser at the time of publishing.
This article does not constitute financial product advice. You should consider obtaining independent advice before making any financial decisions.
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