Unicorns Podcast: ‘If you’re not online, you’re nowhere’ – tips for staying relevant in a digital age
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The Unicorns Podcast connects you to some of the best and brightest founders, CEOs, executives, business owners, VCs and inspiring leaders who make things happen and inspire others.
Hosted by media and PR veteran and CEO of Mojo Media, Justin Kelly, we chat to leaders on the front line on how to get started, what it takes to build a successful business, how to overcome challenges, and advice for those on a similar journey.
In this episode, Justin speaks with Evan Cunningham-Dunlop, founder and CEO of award-winning digital marketing agency Living Online.
Living Online is a full service digital marketing and growth creation agency. It specialises in content, eCommerce and digital marketing, consulting, Google ads, remarketing, Search Engine Optimisation, SEM, web design and social media marketing.
In this episode, Cunningham-Dunlop talks through the importance of establishing and keeping an active online presence; the necessity to trial and test different digital marketing campaigns; tactics to ensure businesses are reaching new customers, and how firms which have increased their marketing budgets during the COVID-19 pandemic have flourished.
Click below to tune in.