While the buy now, pay later (BNPL) sector has been booming, FlexiGroup (ASX:FXL) has not been one of the beneficiaries of the soaring investor interest.

The company, which owns Humm, has fallen 40 per cent in 12 months.

FlexiGroup unfortunately saw the COVID-19 induced bad debts spike analysts had feared (which caused a 65 per cent fall in its profit).

The company is now moving to change its name to Humm and recently undertook a $140m capital raising.

Directors John Wylie and Andrew Abercrombie both invested more than $7m each and the pair now own over 26 per cent of the company between them.

Abercrombie originally founded the business in 1991, long before the BNPL concept was conceived.

Wylie, meanwhile, is the founder of executive capital firm Tanarra Group and chair of Australian government agency Sport Australia. He joined FlexiGroup early last year.

Code Company Director Change Date Volume $ What
TWD Tamawood Lev Mizikovsky Buy 28 August 613,717 $1,777,818 On market + DRP
MHJ Michael Hill Robert Fyfe Buy 25 August 1,180,000 $437,324 On market
PTB PTB Group Craig Baker Buy 31 August 150,000 $112,363 On market
TPW Temple & Wester Mark Coulter Sell 31 August 2,667,828 $24,277,234 On market
TPW Temple & Webster Conrad Yiu Sell 31 August 500,000 $4,550,000 On market
SIQ Smartgroup Timothy Looi Buy 28 August 17,500 $104,575 On market
SOM Somnomed Amrita Blickstead Buy 1 September 62,768 $100,147 On market
DVX Devex Resources Tim Goyder Buy 1 September 480,000 $100,800 On market
SO4 Salt Lake Potash Mark Pearce Buy 1 September 400,000 $200,000 Rights Issue
MOE Moelis Andrew Pridham Buy 28 August 500,000 $1,825,000 On market
DDR Dicker Data Fiona Brown Buy 1 September 14,035 $105,557 Dividend Reinvestment Plan
FXL FlexiGroup Andrew Abercrombie Buy 28 August 6,578,948 $7,500,000 Rights Issue
FXL FlexiGroup John Wylie Buy 28 August 6,378,269 $7,281,487 Rights Issue
PTB PTB Group Stephen Smith Sell 2 September 888,000 $662,670 Off market
COG Consolidated Operations Group Cameron McCullagh Buy 1 September 3,891,381 $257,220 On market
WZR Wisr Craig Swanger Sell 28 August 2,106,953 $474,064 On market
GRB Gage Roads Brewing Robert Gould Buy 4 September 4,000,000 $200,000 On market
GRB Gage Roads Brewing John Hoedenmaker Buy 4 September 4,000,000 $200,000 On market
MCP McPhersons Geoffrey Pearce Buy 31 August 40,000 $132,778 On market
TGR Tassal James Fazzino Buy 4 September 54,800 $199,938 On market
ASG Autosports Group James & Nicholas Pagent Buy 31 August 100,000 $127,486 On market
BC8 Black Cat Syndicate Paul Chapman Buy 8 September 243,903 $200,000 Placement
WSA Western Areas Daniel Lougher Sell 8 September 75,000 $174,750 On market
CLQ Clean TeQ Holdings Robert Friedland Buy 9 September 11,142,118 $3,127,099 On & off market
EGH Eureka Group Gregory Paramor Buy 4 Sepember 637,500 $248,625 On market
PSQ Pacific Smiles Group Mark Bloom Buy 9 September 100,000 $185,490 On market
AKG Academies Australasia John Schlederer Buy 8 September 354,818 $102,676 On market
TMX Terrain Minerals Johannes Lin Buy 7 August 28,411,223 $397,757 Off market
BET Betmakers Technology Todd Buckingham Sell 4 September 8,500,000 $4,250,000 On market
3DP Pointerra Ian Olson Sell 4 September 700,000 $312,213 On market
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Cashing up for growth

Several other directors who traded this week were from companies that had further growth ambitions.

Robert Gould and John Hoedenmaker both bought $200,000 each on market in West Australian beer maker Gage Roads Brewing (ASX:GRB), which last month won the right to turn the A Shed on Fremantle Harbour’s Victoria Quay into its own hospitality venue.

Tasmania-based seafood farmer Tassal (ASX:TGR) wants to grow its prawn harvest volume by 60 per cent and James Fazzino chipped in $199,938 to help it do that.

Father and son duo Nick and Ian Pagent bought $127,485 of car dealer Autosports Group (ASX:ASG).

Mark Bloom from dental stock Pacific Smiles Group (ASX:PSQ) bought $185,490 worth of shares on market.

One of the larger trades came from Clean TeQ’s (ASX:CLQ) Robert Friedland, who bought over $3m in shares on and off market. The company is in both water tech and metals exploration.



BetMakers (ASX:BET) boss Todd Buckingham was one of the biggest sellers, parting with over $4m of shares.

But thanks to exercising over 16 million options he actually finished the week with more shares than he began with.

Outdoing him was Mark Coulter from Temple & Webster (ASX:TPW) who sold over $24m in shares to pay a tax bill.

Nearly $20m were in his name but another $4.5m were held by a unit trust in which he and his colleague Conrad Yiu had an interest.

Temple & Webster, now worth over $1bn, has skyrocketed over 400 per cent in 12 months, with locked down Australians getting cracking on their long-delayed home projects.

Ian Olson, from Bevan Slattery-backed geospatial analytics company Pointerra (ASX:3DP), also sold to pay a tax bill although he only parted with $312,213 worth of shares.